Using Influencer in Instagram is shown up a new term called endorse/endorsement. This term usually refers to promoting activities which are products or services that come from business owner to influencer with a letter of agreement. Endorse/endorsement has various forms, not only for business activities but also for socials and educations activities. The socials and educations communities movement began to campaign their activities using influencer to widely raise awareness to the public.
To continuously give impacts, the influencers are served as brand ambassadors for some products or services. Indirectly way, the audience will recognize the products/services when viewing the influencer. So that’s why, the selection of influencers characters is very substantial to do, and make sure that the activity purpose is appropriated with the influencers characters.
The results impacts that are given by the influencers are various form, depending on how much influences from influencers to their followers. In the business activity, the impact will be shown by the increasing the number of followers and sales. Meanwhile, for socials and educations communities are come up by the increasing awareness of the campaign and the going up the organic followers. If the community has a particular crowdfund campaign activity is expectly increased the number of donations.
As Indonesia become the third largest user of instagram, an influencer is served as one of the jobs in the digital era. Many people easily appear as celebgram that offering some promotes to get endorse. This opportunity could hopefully happen to you who have creative and inspirational ideas to build audience confidences.
Are you interested to try the services of influencers? The first thing that you have to do is you should find out which influencer that match with your product or service, so that the impact will confidently grow up.