THE NEW BRAND FOR THE BIGGEST AND MOST REPUTABLE UNIVERSITY IN INDONESIA

RAISING FINANCIAL CAREERS AWARENESS AMONG INDONESIAN YOUTH
April 10, 2018
THE NEW WEBSITE FOR THE OLDEST PRIVATE UNIVERSITY IN INDONESIA
April 10, 2018
Date:

2016

Client:

Universitas Gadjah Mada

Type:

Branding





As the biggest and the most reputable university in Indonesia, Universitas Gadjah Mada, realizes the importance of a strong and consistent visual identity.

Pameo was entrusted by this prestigious university with a clear mandate: bringing a new fresh and strong identity to solidify its long reputation and history.

The Callenge

The biggest challenge for us is how to bring a newer, more-fresh, and easy to use logo while preserve its well-known and complicated logo.

The Solution

Pameo redraw its logo and developed new typefaces to reinforce the wellknow logo. We combined it and create a new simple-tertiary logo to its family.

We crafted almost everything for Universitas Gadjah Mada, from redrawing its well-known logo and made it simpler to be used in various medium; developing new typefaces to reinforce their logo; developing new design for its official stationaries; developing brand guidelines; developing their merchandise guidelines and produce premium and limited souvenirs to be given by its highest officials.